Joe Rando
Joe Rando is the Founder and CEO of WorkStarr, the company that created LifeStarr. He lives in Sharon, MA with his wife, Licia, a child therapist, and has 4 grown children who are all awesome (just ask him). He has a degree in physics from UMass and an MBA from UConn. Joe has started a number of businesses in technology and real estate. He is very excited about LifeStarr and pretty much never stops talking about it (just ask his wife). His hobbies include drinking coffee, thinking about drinking coffee, and wishing he was drinking coffee. Between cups of coffee, he sometimes jogs, skis, cycles, and plays the guitar.

Guest Interviews
Every Monday, we'll bring you an interview with an expert or solopreneur that will provide insights into the issues, challenges, and opportunities faced by one-person businesses. Trust us, you don't want to miss these!Deep Dive Series
Every Thursday, hosts Joe and Carly will dig deep into a variety of topical series that cover best practices for one-person businesses. We'll focus on the nitty-gritty details of things like marketing, cash flow, sales, business models, and so on. These shorter episodes are packed with actionable takeaways and a good dose of humor.
Expert Mondays
Every Monday, we'll bring you an expert that has insights into some aspect of the issues, challenges, and opportunities face by one-person businesses. And every once in a while, we'll feature an episode where Carly and Joe answer your questions.
Solopreneur Thursdays
Every Thursday, we'll feature a solopreneur or freelancer and talk about their experiences as a one-person business. There won't be lots of multi-millionaires on this show; these will be regular people that are making the life they want as a one-person business.

How to Make Your Marketing Irresistible Using Behavioral Science

Watch the Episode on YouTube How nice would it be to increase your audience engagement, response rates, and the ROI of your marketing initiatives?...

[Re-Release] Expert Advice For Holding Yourself Accountable On Your Solo Journey

We speak with a lot of solopreneurs every week, and have started to see a pattern with some of the most successful ones: they have accountability...

Tips and Strategies to Help You Thrive As An Independent Consultant

Watch the Episode on YouTube "I’m a consultant." We've said that sentence before and so have countless others. In theory, many solopreneurs can call...

Solo Startup Guidance: Nuggets of Wisdom from A Seasoned Serial Entrepreneur

Watch the Episode on YouTube We usually don't start the episodes by listing off all of the accomplishments of our guests, but when you have somebody...

The Secret to Solving Business Problems In Just Two Hours

Watch the Episode on YouTube Do you ever find yourself in analysis paralysis? There are constant challenges we all face in our businesses, but the...

Demystifying Press Releases for Solopreneurs and How to Utilize PR Today

Watch the Episode on YouTube Marketing and lead generation continues to be obstacles for solopreneurs. So many people are focused on traditional...

How Solopreneurs Can Foster Human Connection in the Age of AI

Watch the Episode on YouTube Do you feel like technology is advancing at warp speed, while human connection struggles to keep pace? For our solo...

Are You Actually Ready To Become A Solopreneur?

Watch the Episode on YouTube Soloprenuership sounds great and all, but does that mean you're actually ready for it? We asked Alison Hall, who coaches...

The Ultimate Blueprint for Solopreneurs Building A Community from Scratch

Watch the Episode on YouTube Flying solo in business doesn't mean you're alone. We say this all the time, but truer words have never been said. And...