👉 Are you creating content because you think you need to or because it's actually working? Take a step back and think "would my audience actually care about this?" The marketing world is crowded. If you're not creating something your audience genuinly cares about, then stop. It's just a waste of your time. What could you be doing for your business with that time instead?👈 

COMING UP

Solopreneur SoundBites

On The Aspiring Solopreneur Podcast

Next week:

Social Proof and Referrals

with Joe and Carly

How to Create Engaging Content With Limited Time and Resources with Andrew Ryder

with Andrew Ryder

Here's the gist... 

• Writing is Hard, But Consistency is Key: Writing doesn’t necessarily get easier, even for those who love it.
• Build Relationships, Not Just Content: Successful content isn’t just about headlines or tactics; it’s about building a relationship with your audience.
• Health and Fitness are Fundamental: High-quality content creation requires focus, energy, and stamina.
• Find Content Ideas Everywhere: Ideas are often overlooked in everyday life. Be intentional about capturing them.
• Be Yourself—You Are the Brand: Your unique personality and authenticity are your strongest branding assets. 

Listen on Apple / Spotify

Content, Inc

The newest edition of this book came out a few years ago, and it's one of those books that I read and re-read annually. I have always been a huge fan of Joe Pulizzi and his book completely changed how we approached our entire business model at LifeStarr.

If you are just getting started, or are still dabbling in the idea of solopreneurship but don't know where to begin, read this. I pulled this recap directly from his Amazon page: You'll learn how to develop valuable content, build an audience around that content―and then create a product for that audience.

Content Inc. walks you through the entire process, showing how to:

• Choose a topic - Unearth an area where little competition exists (break through the clutter)
• Choose your best channel to build your platform
• Build long-term customer loyalty (an audience) - Start making money from your content
• Expand your content into multiple channels/platforms
• Sell your content asset or scale it into a successful business

Check it out here

📕 You Are A Badass

What is it? Book

What's It About? This book empowers readers to embrace their inner strength, overcome self-doubt, and create a life they love. Through humor, personal stories, and practical advice, Jen Sincero encourages readers to identify and change self-sabotaging beliefs, cultivate positive habits, and take bold actions toward their goals.

Why Do I Like It? Jen's tone and writing style is hilarious and so relatable. Some of the concepts in this book may be out there for some people, but the way she discusses them will make anybody want to jump on board. Throughout the read, you develop a can-do attitude and feel like you truly are, or can become a badass.

How To Consume: Book, Kindle, or audiobook

- Carly

Unlock the ultimate toolkit for solopreneurs—for free! 

With SoloSuite Intro, you’ll gain access to essential insights, community, and tools that make running your one-person business easier and more efficient. Whether you're just starting out or looking to streamline your operations, SoloSuite Intro is here to help you focus on what matters most. Don’t miss this opportunity to simplify your business and elevate your success—join now and experience the difference SoloSuite Intro can make for your solopreneur journey!