Events are the New Content: Get Noticed and Trusted Faster and Easier

👉  Inviting people to truly valuable events will build trust faster and more fully than almost anything else you can do at scale. The key is to make them VALUABLE! Do not make it a sales pitch or you will turn people off FOREVER! 👈 

Want More? Check out Solopreneur Soundbites with Joe and Carly.

This week: Why Hosting Events May Be A Solopreneur's Best Marketing Tool Yet

LISTEN NOW

Do you feel like technology is advancing at warp speed, while human connection struggles to keep pace?

How Solopreneurs Can Foster Human Connection in the Age of AI with Marisa Shadrick...

👇 No Time To Listen? Read The Summary. 👇

Notable Insights:

• AI is best used as a tool for ideation, summarization, or efficiency, not as a replacement for human creativity or connection.
• Storytelling and emotional connection are irreplaceable in effective marketing. Solopreneurs should focus on their audience’s needs and reverse-engineer strategies to serve them authentically.

Practical Takeaways:

• Be selective with AI—use it to save time but maintain your unique voice and emotional appeal.
• Prioritize relationship marketing and personal connections over sheer content volume.
• Repurpose content strategically and focus efforts where your audience is most active.

OR, LISTEN NOW...

Zoom Pro... Really?

Everyone uses Zoom.

But Zoom Pro is GREAT for virtual events.

You don't need webinar software or some other fancy tech. Zoom Pro has everything you need:

• Breakout Rooms
• Polls
• Chat
• And best of all, the participants can see each other, adding to a sense of community.

A lot of webinar software doesn't allow this.

 ⌛ SILO

What Is It? SILO is a TV show.

Why I like it: I'm a fan of smart science fiction. Space monsters and evil aliens bore me. This show is only sci-fi in the sense that it seems to take place in a future world where people live underground and the surface is toxic.

It's mysterious, political, and features a great cast.

- Joe

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